Glance over inbox and email subject lines, eyes stop directly at: “You’ve received a 1-star review”.
Stomach drops, pulse races … GULP.
Clicks email to read.
Heart drops into pit of stomach.
👉👉This was me, a few weeks ago.
For the first time in my entire entrepreneur journey thus far, I received a strongly-worded, public negative review.
And to make matters worse, just a few days prior, I had received an unwarranted, mean reply after sending out an email to my beloved email subscribers.
But this 1-star review cut deep. My mind immediately jumped to the worst possible assumption: my business is over.
If you’ve ever experienced negative reviews, mean comments, or just straight-up hate about you or your business, you KNOW what it feels like … it cuts straight through to your core.
And let me make something clear … negativity directed at your business feels 7934x worse than any criticism you may have had in a corporate workplace situation, because your biz is your heart, soul, blood, sweat, and tears.
It feels like a personal attack to something that’s tied so close to you: your business baby.
Now that a few weeks have passed since my own situation, I have some perspective on how it feels and I’m here to share some insight on what helped me get over it…
How to Get Over Negative Reviews in Your Business: 3 Steps
Step 1: Look at the situation objectively (or at least try to!)
There will sometimes be people that are mean just to be mean (with no basis for their negativity), but sometimes, these situations can be learning experiences for us if we’re able to take ourselves out of the picture and look at it objectively.
In my case, the 1-star review forced me to look at my communications differently. After the reviewer accused my business of never responding/deleting her comments on social media, I realized that perhaps she never even saw our public responses to her and/or it got lost in the busy Instagram feed.
This accusation by the reviewer, albeit false, caused me to change the way we reply to ‘red-flag’ comments … now, we not only reply publicly, but also send a DM and a personal email, if possible.
[Quick note here — no need to EVER respond to straight-up hate from a random person on social media. Just delete and block. However, if it’s an active customer of yours, it’s in your best interest to rectify the situation to the best of your abilities.]
Step 2: Know that it will happen to every biz owner sooner or later
The same day my 1-star review came through, I had an appointment for a haircut at a local salon.
Just like I always do when getting my hair washed, cut, and styled, I chatted with the hairdresser about everything that was going on in my life at the moment, including how bummed I was about the review I had just received a few hours prior…
She laughed, looked me straight in the eye, and said, “Oh honey! Welcome to the club. I’ll never forget my first negative review either!” Then she proceeded to tell me how devastated she was a few years ago, when she had a new client who left the salon ‘happy’, only to go home and call the owner, demand a full refund, and post a lengthy negative review on Yelp.
My hairdresser told me she didn’t sleep for two days straight before being assured by all the women around her that it simply comes with the territory.
They are right … it comes with the territory. And as you grow, so does your chance of encountering negative reviews, comments, and #haters. It’s unavoidable. In fact, I’d go so far to say that when you get your first one, perhaps you should pat yourself on the back … because it means your business is growing, babe.
You can’t please everyone.
Let me repeat that .. you can’t please everyone! I know, I know, this might be hard to hear, especially if you’re the “I just want to be loved and accepted by everyone” type of person (I am!).
But when you know that it’s just a part of doing business, it makes the situation a lot more bearable, am I right?
Step 3: Remind yourself of your vision (then move on)
You started your business for a reason. A reason that’s bigger than yourself. And your reason is a LOT bigger and stronger than one person’s negative opinion.
Keep your vision strong.
Your blood, sweat, and tears are NOT for the doubters or the haters … they’re for the ones that truly need what you have to offer.
You are making a small dent on the Universe. Remember that.
Remind yourself of all the good you’ve accomplished thus far. Then … move on, girl.
Because ain’t nobody got time for negativity.😜👊💋